Ekta Kapoor’s Viral Shivling Video Sparks Nationwide Outrage and Fierce Debate

A major controversy erupted this week after a video surfaced of TV Queen and producer Ekta Kapoor performing a highly unusual act during a temple visit. The footage, which has gone viral across social media, shows Ekta Kapoor lying down and hugging a Shivling during a Rudrabhishek ritual, triggering intense backlash and a heated debate about religious practices and celebrity behavior in India.

Outrage Erupts During Sacred Month

The incident comes at a particularly sensitive time—the holy month of Sawan, regarded as Lord Shiva’s month, when millions of devotees across India engage in special prayers and rituals. Ekta Kapoor visited a temple for a Rudrabhishek ceremony, a revered Hindu ritual where offerings such as milk and ash are poured over the Shivling. However, instead of following conventional practices, Ekta was seen lying with her head and arms wrapped around the Shivling as the priests continued with the ritual.

Internet Divided: Critics Slam ‘Publicity Stunt’

Thousands of viewers immediately poured out their outrage on social media, calling out what they believe was disrespectful and inappropriate conduct. Many questioned the authenticity of the ritual, with one user exclaiming, “Is this some new kind of Rudrabhishek? Money can’t buy respect for gods!” Another commented, “This isn’t Rudrabhishek; this is self-promotion. What a farce!” The backlash continued with remarks like, “People like this can never change. Is this what our scriptures teach us? Stop this hypocrisy!” and “In India, even gods are divided by money and status—different rituals for the rich and poor.”

Religious Sentiments Hurt

Many devotees expressed deep hurt, stating that Ekta’s actions did not align with traditional Hindu rituals and may set a wrong example for others, especially since religious ceremonies hold special significance during Sawan. Some called for greater sensitivity from celebrities, especially during public religious practices.

Supporters and the Other Side

While the majority of responses were critical, a handful of Ekta Kapoor’s fans defended her, suggesting that everyone’s way of worship is personal and that intent matters more than outward form. However, these voices were drowned by the widespread condemnation.

Controversy Highlights Celebrity Influence

This latest incident once again puts the spotlight on celebrities’ responsibility in religious and cultural matters. With a massive following, what they do in public often becomes a trend, making it crucial for stars like Ekta Kapoor to remain mindful of public sentiment and tradition.

What Do You Think?

Ekta Kapoor has yet to issue a statement addressing the controversy. The debate continues to rage online, with many demanding an explanation, while others ask for greater sensitivity from all public figures when participating in religious rituals.

What are your thoughts on this controversy? Do you believe celebrities have a special duty when it comes to religious practices? Share your opinion in the comments, and for more updates on Bollywood news, subscribe to Bollywood Pe Charcha.